Have you ever had idea for improvement that was not implemented? "They" didn't get your brilliant idea? Your boss is not wise enough to understand it and co-workers too lazy to try it out? If so, please join the session to learn how to prepare your case so managers and non-technical people can see benefits. You will learn how different people see the changes and what can convince them to follow your ideas. You'll also get understanding of what blocks them from accepting your solutions. And also you'll learn how to remove their objections without asking them to become technical guru. We will also talk about real use cases I went through with failure and success. I will share what I have learned in my 10+ years of professional IT career.